Ezoic

Ezoic is an AI-driven technology platform for digital publishers that optimizes ad placements to maximize revenue. Unlike traditional ad networks that use fixed placements, Ezoic's machine learning tests thousands of ad combinations per visitor to balance user experience with income. Ezoic is a Google Certified Publishing Partner.

Ezoic is unique because it accepts smaller sites through its "Access Now" program, removing the high traffic barriers found at competitors like Mediavine. This makes it a legitimate entry point for growing bloggers to access premium ad exchanges (like Google AdX) that are normally reserved for massive sites. The platform also offers site speed tools and video hosting.

Frequently Asked Questions

1. specific traffic requirements?

Ezoic has removed its strict traffic minimums and now accepts sites with fewer than 10,000 monthly visits through the "Access Now" program. However, the site must still comply with Google's content policies and have high-quality, original content. Approval is not guaranteed and depends on content quality.

2. How does the AI work?

Ezoic's AI ("Ad Tester") splits your traffic and shows different ad layouts to different users. It learns which layouts generate the most money without causing the user to bounce (leave the site). Over time, it automatically serves the best-performing layouts to maximize EPMV (Earnings Per Thousand Visitors).

3. specific fees?

Ezoic creates revenue by taking a share of the ad inventory on your site, or you can opt for a subscription model where you keep 100% of ad revenue. Most users choose the free ad-supported model where Ezoic keeps the revenue from a small percentage of ads shown.

4. How do I get paid?

Ezoic processes payments on a Net-30 basis, meaning January earnings are paid at the end of February. They support payouts via Payoneer, PayPal, and Direct Deposit (in supported countries). The minimum payout threshold is $20.

5. Does Ezoic slow down my site?

Adding ads can affect site speed, but Ezoic offers a tool called "Leap" designed to optimize Core Web Vitals. While some users report speed issues, Leap is meant to cache assets and optimize code to keep the site fast enough to pass Google's standards.