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Influenster

Product discovery and reviews.

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2010
Founded
Product Testing / Marketing
Sector

About Influenster

Influenster is a product discovery platform where millions of consumers research and review products ranging from beauty and food to pets and electronics. The core appeal for users is the chance to receive "VoxBoxes"—boxes filled with full-sized free products to test and review. Unlike other sites that pay cash, Influenster pays in high-value goods.

To qualify for boxes, users must connect their social media accounts and remain active by writing reviews and answering questions on the site. Brands use Influenster to generate buzz and user-generated content for new launches. It is a legitimate platform for influencers and everyday consumers to get free stuff in exchange for their honest opinions.

Frequently Asked Questions

1. specific follower count requirement?

No, you do not need a massive following to join or receive a VoxBox, though having a higher "impact score" (based on followers and engagement) increases your chances. Influenster values detailed reviews and community engagement just as much as social reach.

2. Does it cost money?

No, Influenster is completely free to join, and they never ask for payment to receive a VoxBox. Even the shipping for the product boxes is covered by the company or the brand partners.

3. Do I have to review the products?

Yes, if you accept a VoxBox, you are expected to complete the "activities" associated with it, which usually involve writing a review on the app or posting on social media. Consistently failing to review products will stop you from receiving future boxes.

4. specific types of products?

VoxBoxes contain a wide variety of items, including luxury makeup, skincare, coffee, pet food, and even household appliances. The products you receive depend entirely on the demographic profile and interests you fill out in your account settings.

5. How often do I get a box?

Sending frequency is unpredictable; some users get a box every month, while others might wait several months between boxes. It relies on whether your specific profile matches the target audience for the current brand campaigns.

HeadquartersNew York, New York
Team Size50-200
TypePrivate (Bazaarvoice)